4 Fundamental Advantages of Dealer Financing - Foundation Finance

Four Fundamental Advantages of Dealer Financing

Here’s why it matters so much to the home improvement industry…

The home improvement industry is comprised of a hierarchy of business sizes from mom and pop to big box. Some have sales teams, some don’t. But all sizes of businesses face the same challenge from their prospective customers: how am I going to pay for this?

Affordability can be a deal-breaker. If your business isn’t prepared to provide an answer to that dreaded payment question, you’re letting valuable sales slip out the door. But there’s a simple approach that can save the sale: offer financing.

If you’re already offering financing you understand the advantages, or at least most of them. If you’re not, however, we’ve done some research with our dealer network and pulled together four ‘fundamental’ advantages of in-house financing.

Advantage 1:
The prospective customer doesn’t leave without closing the sale. We all know that giving the customer extra time to think about the cost of a project can lead to lost deals. By getting fast in-home approvals you can significantly increase your close rate and your business’ bottom line. Foundation Finance’s in-home DocuSign and one-call approvals make this process extremely effective. Learn about In-home DocuSign

Advantage 2:
Increasing your customer’s buying power with low monthly payments closes more deals on larger projects. You’re in control! Unlike banks or traditional “approve or deny” lenders, Foundation Finance can approve prime, near prime and subprime customers with just one call. And your customer doesn’t need perfect credit to gain buying power. Learn about Second Look financing.

Advantage 3:
You’re not alone. Navigating the financing process isn’t scary when there’s a dedicated dealer support team on your side. We know how time-consuming home improvement projects are and financing issues are probably the last thing you want to deal with. Foundation Finance’s dealer network echoes the value of its dealer support team in answering questions quickly and listening to needs and challenges with a responsive ear throughout the entire process. Learn about dealer resources.

Advantage 4:
It adds a superpower to your competitive environment. Working with a financing company that knows you, your business and, especially, your industry is like partnering with Tony Stark (aka: Iron Man). Armed with reduced interest rates, same-as-cash and 0% promotions, deferred payments, and long terms gives you the power to rise above your competitors. Learn about promotional programs.

If affordability is a deal-breaker, financing is a deal maker. You’ve seen what our dealer network cites as the four fundamental advantages of offering financing. Overall, it builds your bottom line. Is your business set up for success? Partner with Foundation Finance today.


Foundation Finance can help you close more sales. Leverage the power of competitive and convenient financing–every time you call on a customer! Contact us today for more info: 1-855-241-0024, [email protected].

Note: Use of the terms "Loan," "Lender" and "Borrower" is for ease of reference only. Financings are in the form of retail installment contracts ("RIC").

California Consumer Privacy Act (CCPA) · Privacy Notice ·  NMLS #916914 - NMLS Consumer Access · CA DFPI License #: 11386-99 ·
© 2024 · Foundation Finance Company · Website by RVT Solutions

Scroll to Top