August is here and most families are thinking back to school shopping and preparing for fall but there’s still time to complete some updates around the home. Whether they are looking to see or fix up their starter home, these updates can boost curb appeal and leave their home looking fresh for the rest of […]
Electronic Signing Saves Time, Adds Convenience
When closing a sale with a customer, making the experience as seamless as possible can be the difference between a successful sale and one that falls through. Using electronic loan documents can show your customer that you have respect for their time and that your company is technologically advanced. Here are some ways electronic signing […]
Capitalize on Local SEO to Generate More Leads
It is more important than ever to take advantage of every marketing resource available to generate more leads. Straight North, a Chicago based SEO company, recommends utilizing Local SEO to reach those potential customers in a company’s local markets. See below for the top reasons why you should be using local SEO to generate more […]
Best Practices for Managing your Business’s Income
Managing your cash flow can be the key to keeping your business financially stable in an unstable industry. These tips can prevent financial surprises in the future. Don’t use your cash as a financing tool. Home improvement business owners often make the mistake of using their anticipated cash flow from future jobs as a […]
Accepting discounted financing bids – build your bottom line
Most lenders in the home improvement financing space are considered “approve or deny lenders.” This means they approve or deny applications for credit solely based on the customer’s credit score – which typically needs to be prime. So, what happens to customers that have average credit or credit with a few hiccups? That’s where second […]
Smart Homes – What Your Customers Need to Know
Smart technology has become extremely popular in several industries but has slowed to take off in the home remodeling industry due to customers’ lack of knowledge. Below are some talking points you can use to discuss the benefits of a smart home with your customers. Energy Savings: Smart thermostats aren’t new to most homeowners. However, […]
Understanding credit – Get the best approvals
As a contractor, it’s important to understand how to get the best financing approvals for your customers – part of that means understanding credit. Some home improvement financing lenders are strictly FICO credit score driven and others, like Foundation Finance, focus more on the credit history as well as the application information. Lenders that look […]
Use Objections to Learn, Improve, and Close More Sales
When selling your services, you are bound to come upon objections. As disappointing as they can be at the time, they are tools you can use to improve and grow your business. Construction Programs & Results Inc. suggests keeping an objections book to log these experiences. Here are some tips to help you turn a […]
How Your Insurance Can Save You Money
When you’re running a small business, keeping your expenses low is a priority. While protecting your business with liability and workers compensation insurance is important, there may be ways for you to limit your expenses by reviewing your policy. Below are some great tips to help you evaluate if you’re spending smart on insurance. Plan […]
The Four Ds of Remodeling Success
Being an effective small business owner can be a challenge. You are generally wearing more than one hat – owner, project manager, business manager, accountant, laborer, and more. Here’s what your business needs from you, regardless of how busy you are. Definition: Why did you start your business? What is your mission statement? Making your […]
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