Foundation Finance Blog
Looking for ways to grow your business? We’re here to help! Find business tips, home improvement updates, industry news and everything you need to know about home improvement financing.
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How to Grow without Lowering Prices Do your customers already have a budget in mind or are they shopping around to learn how much their home improvement project might cost? Either way, contractors often fall into the trap of lowering their project estimate to win the sale. While offering a discount now and then won’t […]
Are you considering offering financing for the first time or looking for ways to cover more of your customers? Learn what to look for when choosing your partner! Cost and Funding Each finance company operates a bit differently. Learn about any fees, discounts and who will receive the financing payout before you partner with a […]
How Does Financing Close Sales? Affordability is one of the biggest hurdles homeowners must overcome when considering updating or renovating their home. However, you can make projects more accessible by offering customers home improvement financing. Low interest rates and attractive promos can shorten the time customers spend saving for their next project and lower the […]
You don’t have to be an expert to profit from financing. Take advantage of just a few simple tips to close more sales and simplify the financing process. Tip 1 – Know Your Program. Understand what your financing partners can do for you and your customers. Some questions that can help you save time and […]
Is your project delayed because of bad weather? That doesn’t mean your entire business has to ground to a halt. When bad weather hits, here are some items that you can cross off your to-do list to set yourself up for future success. Planning A lot of planning goes into a project. Sort out any […]
This year, we are celebrating 14 years of Foundation Finance! How It Started In 2012, four friends gathered around a kitchen table. The goal: to create a simpler, more user-friendly financing program. We considered several different names for this new venture before landing on Foundation Finance. We launched our company in February of 2012 and […]
Offering financing to customers can increase customer loyalty, project size and sales overall. But are there best practices on how to successfully offer it to your customers? Of course there are! Whether you’ve just enrolled in a financing program or want to get more from a program you already use, the following tips can help you […]
Are you using today’s technology to your advantage? Tools like AI, CRMs and customer financing can increase your productivity without monopolizing your time. Find 5 tools to help you automate and streamline your sales process here. 1 – Find New Customers with Lead Capture Forms Lead capture forms can collect the name, email address, phone […]
Offering financing is easy and can lead to more closed sales, improved cash flow and higher customer satisfaction. But, as with many great opportunities, it can be daunting if you don’t know what to expect. Discover how easy it can be to close more sales when you offer monthly payments through Foundation Finance. Take a […]
A successful year is measured by the goals you set. Whether you’re improving your safety standards, boosting your customer satisfaction or closing more sales, setting goals helps you measure your progress, establish accountability and set the direction you want your business to go. Types of Goals There are a lot of ways you can create […]
