Home Improvement and Renovation Trends
Discover the latest trends and technology to keep your business on track with the current market.
Learn how the current market conditions and technology can impact your business. Whether you work in turf, water treatment systems, HVAC, roofing, or siding, these articles are designed to help you keep up with the fast-moving world of construction and home renovation. Explore all our blogs below or search one of these popular topics:
Finding Customers
Discover new lead generation techniques and sources to find more customers for your home improvement business.
10 Tips to Increase Referrals and Repeat Customers
Direct mail, social media, Google Ads and other marketing efforts are excellent ways to find and nurture…
Boost Your Winter Sales!
Finding new customers in the winter months can be challenging, especially in the home improvement industry. Make…
Financing: A New Way to Approach Leads
Homeowners look for quality and value when choosing a contractor to work on their home. Financing can…
Customer Management
Learn how to nurture and support home improvement leads and customers once they enter your sales funnel.
10 Tips to Increase Referrals and Repeat Customers
Direct mail, social media, Google Ads and other marketing efforts are excellent ways to find and nurture…
Simple Ways to Provide Exceptional Service
Your competitors have access to similar products, materials and tools to what you use, so it’s important…
Boost Your Winter Sales!
Finding new customers in the winter months can be challenging, especially in the home improvement industry. Make…
Tools & Tech
Find the latest tools and tech to help simplify and streamline your business processes.
Tech Spotlight: Google Business Profiles for Contractors
Creating a business profile on Google is one of the most important steps to ensure new customers…
Tech Spotlight: Google Analytics for Contractors
Building a successful business doesn’t happen overnight and figuring out when you’ve hit important milestones can be…
Community
Find timely tips on how to become an integral part of your community.
10 Tips to Increase Referrals and Repeat Customers
Direct mail, social media, Google Ads and other marketing efforts are excellent ways to find and nurture…
Why Bother with Business Goals?
Setting goals helps you measure your progress in the current year or quarter as well as compare…
Planning a Vacation as a Small Business Owner
Finding time to relax, unwind, and spend time with your family without the stress of work is…
Understanding Today’s Home Improvement Market
As mortgage rates rise and fall, material shortages come and go, and labor shifts between scarcity and abundance, the home improvement and renovation industry changes to keep up with market demands. Keeping track of market changes and predicting which way the home improvement industry will shift isn’t always easy, but Foundation Finance is here to help. Check back often to learn about innovations, news, and changes that could impact the way you complete home improvement projects.
You will also find news on the latest financing specials to help you land your next hard-to-close sale. Whether you own a small, family-owned contracting business or are one of many contractors working under the same brand, we’re here to help you find more home improvement customers and close more sales with important news and articles to help you build your contracting business.
Social Media
Find strategies to create a strong social media presence and reach more home improvement customers here.