Home Improvement Trends - Foundation Finance Company

Home Improvement and Renovation Trends

Discover the latest trends and technology to keep your business on track with the current market.

Learn how the current market conditions and technology can impact your business. Whether you work in turf, water treatment systems, HVAC, roofing, or siding, these articles are designed to help you keep up with the fast-moving world of construction and home renovation. Explore all our blogs below or search one of these popular topics:

Finding Customers

Discover new lead generation techniques and sources to find more customers for your home improvement business.

New home improvement business with contractors shaking hands on jobsite

Tips to Attract New Business

Businesses thrive on forward momentum, so take some time this spring to find new customers, expand your…

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Picture of several hard hats on the ground

Set Your Business Apart

There’s no shortage of contractors in your field, so finding ways to set your business apart from…

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Homeowners shaking hands over job proposal

Adjusting Your Sales Strategy Based on Homeowner Motivations

Why is your customer hiring you? Is something broken? Are they crossing an upgrade off their wish…

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Customer Management

Learn how to nurture and support home improvement leads and customers once they enter your sales funnel.

Home improvement contractor shaking hands over sales pitch

Creating a Stronger Sales Pitch

How do homeowners find your business? Many likely find you online or through friends and family who…

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Office workers at a table for a planning meeting

10 Tips to Increase Referrals and Repeat Customers

Direct mail, social media, Google Ads and other marketing efforts are excellent ways to find and nurture…

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Home Owner and sales rep shaking hands

Simple Ways to Provide Exceptional Service

Your competitors have access to similar products, materials and tools to what you use, so it’s important…

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Tools & Tech

Find the latest tools and tech to help simplify and streamline your business processes.

Man using his laptop to update his business' google profile

How to Improve Your Google Business Profile

Many home improvement searches start with an internet search. Most of those searches happen on Google. As…

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Contractor looking at analytics of business

3 Google Analytics Features to Check Out

There are many wonderful business tools online. One of the best is Google Analytics. This free program…

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Contractor toolbox sitting on keyboard

Free Online Tools for Small Businesses

Small teams can accomplish big goals with the right tools. Whether you’re in roofing, landscaping, HVAC, windows…

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Social Media

Find strategies to create a strong social media presence and reach more home improvement customers here.

Several contractor hands holding various construction tools

Where to Find Extra Help During the Busy Season

Time is money and each of us only has 24 hours in a day. Therefore, when the…

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New home improvement business with contractors shaking hands on jobsite

Tips to Attract New Business

Businesses thrive on forward momentum, so take some time this spring to find new customers, expand your…

Read More
Person taking a landscape picture of a completed kitchen remodel

How to Showcase Your Work

Whether you’re in a specialized field such as window or roof installation, or work with a broader…

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Community

Find timely tips on how to become an integral part of your community.

Man using his laptop to update his business' google profile

How to Improve Your Google Business Profile

Many home improvement searches start with an internet search. Most of those searches happen on Google. As…

Read More
Several contractor hands holding various construction tools

Where to Find Extra Help During the Busy Season

Time is money and each of us only has 24 hours in a day. Therefore, when the…

Read More
Home improvement contractor shaking hands over sales pitch

Creating a Stronger Sales Pitch

How do homeowners find your business? Many likely find you online or through friends and family who…

Read More

Understanding Today’s Home Improvement Market

As mortgage rates rise and fall, material shortages come and go, and labor shifts between scarcity and abundance, the home improvement and renovation industry changes to keep up with market demands. Keeping track of market changes and predicting which way the home improvement industry will shift isn’t always easy, but Foundation Finance is here to help. Check back often to learn about innovations, news, and changes that could impact the way you complete home improvement projects.

 

You will also find news on the latest financing specials to help you land your next hard-to-close sale. Whether you own a small, family-owned contracting business or are one of many contractors working under the same brand, we’re here to help you find more home improvement customers and close more sales with important news and articles to help you build your contracting business.

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