Home Improvement Blog- Foundation Finance Company

Foundation Finance Blog

Looking for ways to grow your business? We’re here to help! Find business tips, home improvement updates, industry news and everything you need to know about home improvement financing here.

Business Tips

Grow your business with confidence with the tools, tips, and strategies catalogued here.

Financing

Everything you need to know to offer home improvement financing.

Home Improvement

Looking for customer-friendly ways to complete your next project? Look no further!

Industry News

Keep up with the latest industry news and technology.

Need Some Help? Find Training and Support Here!

January 6, 2023
Office worker conducting a training with a contractor on financing

Offering your customers home improvement financing helps you close more sales, improve cash flow and reduce cost-related objections. Foundation Finance’s dealer portal, LaunchPAD, is easy to use, but we’re always glad to help. Find training and support options to get the most from your partnership below! Not a dealer yet? Enrolling is free and takes […]

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Why Bother with Business Goals?

December 30, 2022
2023 business goals with tools on a table

Setting goals helps you measure your progress in the current year or quarter as well as compare that progress to other years or quarters. Goals also help establish accountability and set the direction you want your business to go. Types of Goals There are a lot of ways to create and measure what makes a […]

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Free Marketing Support

December 20, 2022
Home Improvement Contractor using computer at job

Financing is easy when you partner with Foundation Finance, especially when you pair our great rates with our free marketing support. You can find a variety of pre-made marketing materials and scripts in the “Marketing Support” section of the “I’m A Dealer” tab above. Explore our offerings there or find additional links below! Customized Materials […]

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Simple Ways to Provide Exceptional Service

December 16, 2022
Home Owner and sales rep shaking hands

Your competitors have access to similar products, materials and tools to what you use, so it’s important to differentiate yourself through the service you provide. Why Providing Quality Service Is Essential When your customers enjoy working with you, they are more likely to recommend your company to others. This leads to a stronger referral base […]

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5 Ways to Promote Your Business During the Holidays

December 9, 2022
holiday home improvement marketing

Get a head start on your 2023 goals by doing some quick, easy marketing now. Here are some ideas to get you started. Send a holiday card. Create a list of past, present, and potential customers and send them a holiday greeting card. This is a friendly way to get their attention and maybe even […]

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Boost Your Winter Sales!

December 2, 2022
Snowman waving with shovel and construction hard hat

Finding new customers in the winter months can be challenging, especially in the home improvement industry. Make sure your business meets or exceeds your goals for the colder season with these quick tips to boost your winter sales. Lead with Low Monthly Payments. Some customers get cold feet when they learn about the financial realities […]

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Free Online Tools for Small Businesses

November 23, 2022
Contractor toolbox sitting on keyboard

Small teams can accomplish big goals with the right tools. Whether you’re in roofing, landscaping, HVAC, windows or siding, you can use these free, easy-to-use tools to grow and streamline your business.   Canva This program is helpful for creating social media images, flyers, presentations and more. It provides a decent selection of free templates […]

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5 Tips to Get Faster Customer Approvals

November 18, 2022
Loan application marked with approved

Home improvement financing makes big projects more affordable for your customers, and unlike big banks, many finance companies work with a wide range of credit profiles. Foundation Finance works with FICOs as low as 600 and will even consider customers with past bankruptcies after a year. Our second look financing program goes beyond the bare […]

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Frequently Asked Financing Questions

November 11, 2022
Big question mark next to contractor's toolbox and ladder

7 Things You May Want to Know Home improvement financing is a great alternative to costly mortgage refinance options or for customers without the cash on hand for large projects. It also creates more options for your customers and sales opportunities for your business. If you’re new to offering financing or considering becoming a dealer, […]

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Get More from Your FFC Partnership with These Resources

November 4, 2022
Home improvement contractor sales meeting

Foundation Finance is dedicated to helping you grow your business. We offer customer financing approvals for FICOs as low as 600 and great rates to help you close sales. We also provide helpful tools and resources to help you get more from your Foundation Finance partnership. Not already a dealer? No problem! Visit our dealer […]

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Note: Use of the terms "Loan," "Lender" and "Borrower" is for ease of reference only. Financings are in the form of retail installment contracts ("RIC").

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