How to Add Financing to Your Sales Process

The first step to offering your customers an affordable monthly payment option is to find a financing partner. Foundation Finance offers approvals for customers with FICOs as low as 550, competitive interest rates and terms up to 240 months. You can join our dealer network for free here, then follow these steps to smoothly integrate financing into your sales process.

Quick tips to close more sales with your financing program.

Tip 1: Promote it.

Make your prospects and customers fully aware that you have financing available. Presenting yourself as a one-stop shop, from product to service to financing, makes the idea of doing business with you much more appealing and convenient.

Try promoting your financing options by featuring a special promotion in your ads or adding a financing page to your website. Foundation Finance also provides free, customized marketing and promotional materials dealer partners can access anytime.

Tip 2: Understand it.

Make sure you and your sales team understands your financing options. Knowing your financing program can be the difference between winning or losing a sale.

Foundation Finance has a suite of training resources available on demand or by appointment. It’s easy to train your entire staff with our video tutorials, interactive webinars, step-by-step guides and one-on-one assistance.

Tip 3: Talk about it.

Become fluent in financing! The more you talk about it, the easier it is to sell it. Include financing in every deal, sales pitch or follow up call. Not offering financing can be the reason your potential customer walks away from their dream improvement; instead, offer to prequalify them. It’s quick, easy and won’t affect their credit score.*

*Upon receipt of a completed credit application and executed contract documents, a hard inquiry (which may affect the applicant’s credit score) will appear on the applicant’s credit report.

Coins stacked with house model on table

Tip 4: Make it convenient.

Use digital conveniences to complete apps and provide a responsive customer experience. Pitch and close a sale right in your customer’s home! Leverage the technology Foundation Finance provides in the dealer portal including Driver’s License scanning, payment estimator and  electronic document signing.

Tip 5: Make it affordable.

Be in tune with your customer’s vulnerable side. What feels less financially overwhelming: a $12,000 price tag or an affordable monthly payment? You can use our payment estimator to show customers what their monthly cost could look like with different add-ons and term lengths.

Financing is a powerful sales tool that helps customers overcome fears, worries and objections. It’s all in your hands. Use it to your–and your customer’s–advantage.

Interested in other ways Foundation Finance can help you close your next sale?

Contact us for more info: 1-855-241-0024sales@foundationfinance.com.

You can build on us. Enroll in the Foundation Finance dealer network today.

For dealer use only. Not a consumer advertisement. All credit products are subject to credit approval. Rates, terms, conditions, and promotional programs may vary by dealer and are subject to change without notice.
Note: Use of the terms "Loan," "Lender" and "Borrower" is for ease of reference only. Financings are in the form of retail installment contracts ("RIC").

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