Creating strong business goals isn’t as easy as some think. Many people focus only on their financial goals, forgetting to set milestones for important factors that build towards financial success, like workplace safety, productivity, and employee and customer satisfaction. Setting and working towards goals for these aspects of your business can support your financial goals …
As the busy season starts to wind down, it’s a great time to analyze your year so far and start considering what you need to do to reach your 2022 goals. Whether you want to complete a certain number of projects or reach a certain profitability percentage, take some time to add these three tasks …
Creating a business profile on Google is one of the most important steps to ensure new customers can find your home improvement business. Learn what it is, how to claim a profile, and the necessary steps to keep your profile up to date here! What Is It? Creating your Google Business Profile activates a special …
Tech Spotlight: Google Business Profiles for Contractors Read More »
Building a successful business doesn’t happen overnight and figuring out when you’ve hit important milestones can be almost as hard as achieving them. One tool that can help you track your growth and progress is Google Analytics. Here’s what you need to know… What Is Google Analytics? Google Analytics is a free tool you can …
Tech Spotlight: Google Analytics for Contractors Read More »
Finding time to relax, unwind, and spend time with your family without the stress of work is tough when you run your own business. Even more so when you plan to go on vacation. However, no one is more deserving of a break than you! Here are some ways you can find help, set expectations, …
Every business runs on leads. Leads that can take a long time to turn into customers. Homeowners often experience delays or start researching their potential home improvement projects well before they are ready to close a deal. However, keeping track of these leads and contacts and working with them as they get ready for their …
Business Basics: Why Every Contractor Needs a CRM Read More »
If you want to be ranked among the top search results when someone is searching for a home improvement contractor to complete their project, you must optimize your site for search engines. This process is known as SEO. There are many components of a successful SEO strategy for a home improvement business. One of the …
Creating a strong online presence is an important step to attract new customers to your business. One way to build your presence is to create a consistent source of new, relevant content for your site. In the home improvement and renovation industry, creating a blog is often one of the best ways to create and …
Thanks to search engines like Google, people have more access to information than ever before. Finding a home improvement contractor or learning what types of upgrades are available for a home is as easy as typing a few words into Google. That’s why having a good SEO strategy is so important – to ensure you …
Keeping your customers happy starts with setting the right expectations. Before your customer signs their work order, be sure they know what to expect when buying new windows. Here are some topics you should be very clear about, especially in the current market where getting the materials and labor for a window installation project can …
A Window Contractor’s Guide to Setting Expectations Read More »
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