Foundation Finance Blog
Looking for ways to grow your business? We’re here to help! Find business tips, home improvement updates, industry news and everything you need to know about home improvement financing here.
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It is more important than ever to take advantage of every marketing resource available to generate more leads. Straight North, a Chicago based SEO company, recommends utilizing Local SEO to reach those potential customers in a company’s local markets. See below for the top reasons why you should be using local SEO to generate more […]
Managing your cash flow can be the key to keeping your business financially stable in an unstable industry. These tips can prevent financial surprises in the future. Don’t use your cash as a financing tool. Home improvement business owners often make the mistake of using their anticipated cash flow from future jobs as a way […]
Most lenders in the home improvement financing space are considered “approve or deny lenders.” This means they approve or deny applications for credit solely based on the customer’s credit score – which typically needs to be prime. So, what happens to customers that have average credit or credit with a few hiccups? That’s where second […]
Smart technology has become extremely popular in several industries but has slowed to take off in the home remodeling industry due to customers’ lack of knowledge. Below are some talking points you can use to discuss the benefits of a smart home with your customers. Energy Savings: Smart thermostats aren’t new to most homeowners. However, […]
As a contractor, it’s important to understand how to get the best financing approvals for your customers – part of that means understanding credit. Some home improvement financing lenders are strictly FICO credit score driven and others, like Foundation Finance, focus more on the credit history as well as the application information. Lenders that look […]
When selling your services, you are bound to come upon objections. As disappointing as they can be at the time, they are tools you can use to improve and grow your business. Construction Programs & Results Inc. suggests keeping an objections book to log these experiences. Here are some tips to help you turn a […]
When you’re running a small business, keeping your expenses low is a priority. While protecting your business with liability and workers compensation insurance is important, there may be ways for you to limit your expenses by reviewing your policy. Below are some great tips to help you evaluate if you’re spending smart on insurance. Plan […]
Being an effective small business owner can be a challenge. You are generally wearing more than one hat – owner, project manager, business manager, accountant, laborer, and more. Here’s what your business needs from you, regardless of how busy you are. Definition: Why did you start your business? What is your mission statement? Making your […]
The summer heat can wreak havoc on your customer’s homes. The renovations below can reduce their carbon footprint and help the customer save on energy bills. Replace Windows and Doors. Weatherproofing is only a temporary fix for air leaks. Using plastic or caulking does not prevent the problem from getting worse over time. Since windows […]
Advising on color schemes is something most people trust to an interior designer but being able to consult with your client on color and design is an essential part of the remodeling process. Your experience and ability to see the full potential of the home are why your clients entrust their projects to you. Below […]