Home Improvement Blog- Foundation Finance Company

Foundation Finance Blog

Looking for ways to grow your business? We’re here to help! Find business tips, home improvement updates, industry news and everything you need to know about home improvement financing here.

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Everything you need to know to offer home improvement financing.

Home Improvement

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Industry News

Keep up with the latest industry news and technology.

Where is the Remodeling Industry Headed in 2017?

November 7, 2016

According to a study done by the Joint Center for Housing Studies of Harvard University, the remodeling market for 2017 looks solid and there are a few key areas to focus on.  Based on the survey, here are the top four new revenue sources for remodelers: Aging in place Energy efficieny Home automation Outdoor living […]

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Sales Tricks & Treats – How to Save the Sale

October 31, 2016

It can be very disheartening when a prospect starts to suddenly voice doubts. This is especially after you’ve spent the time putting together the plans and you’ve met with the homeowners several times. Most remodeling projects are a big decision for homeowners and remodelers need to respect why their customers might be nervous or hesitant.  […]

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Help Give Homeowners What They Need to Increase Curb Appeal

October 24, 2016
Exterior of a modern home

The design opportunities for a home’s exterior are limitless and can benefit your customer’s home equity in the long run.   Most people would rather remodel the interior or open up the space inside their house but the curb appeal of a home can go a long way – whether they’re trying to sell their home […]

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Build Better Relationships with Your Customers

October 17, 2016
Couple coming to an agreement with businessman

Most business owners and managers know that building and maintaining strong customer relationships are equally important to their company’s success. Going above and beyond with the project can still be a top priority, but customer relationship management is critical. Here are a few tips on how to develop and foster positive relationships with customers and […]

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Understanding Millennial Kitchen and Bath Buyers

October 10, 2016
Couple looking at kitchen remodel

According to new research from the National Kitchen and Bath Association, millennials (ages 18-37) outspend other age groups when remodeling their kitchens or bathrooms.  They are typically spending about 18% more on a kitchen remodel and 42% more on a bathroom remodel.  The research compared the behavior and attitudes of millennials to other generations when […]

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Jason, President, Colorado

October 5, 2016

My company has been using Foundation for all of our financing needs starting just this year. I heard about them from a new sales representative that was hired on. He recommended Foundation for both the ease of use in the home, as well as their willingness to help out folks on a case by case […]

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What to Look and Listen for in the Rapidly Changing Remodeling Industry

October 3, 2016
Contractor holding tablet checking his finance

The remodeling industry has always been an important indicator of the country’s overall economic well-being.  As a result of the market rapidly changing, it’s critical to keep your eyes and ears open for hints as to what’s going to happen next.  Here are a few things to watch and listen for: Changing client demographics Remodelers […]

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Build Your Bottom Line With Sales Most Lenders Would Deny

September 26, 2016
Chalkboard upward trend chart

Today in the remodeling industry, it is critical to offer your customers financing as a payment option for their home improvement project.  Whether it’s a small repair or a large renovation, having financing as an option can help you close more sales. If you already offer financing but your current lender approves or denies applications […]

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When the Project Investment Cost is Higher than the Return

September 19, 2016
The cost of the project outweighing the return

You’re making a sales presentation to a potential customer for a home improvement project. He then points out that he can’t even get 100% of his investment back. Sound familiar?  Here are a few tips on how to help you close the sale if this comes up: Project Selling Points Focus on the benefits once […]

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Renting High Performance Tools

September 12, 2016
Contractor using a jackhammer

Today, more contractors are renting tools they need instead of buying them.  Maybe it’s because their tool is in the shop or an extra tool could help on a big project; renting tools means fast, extra capabilities without spending an arm and a leg.  For example, instead of purchasing a $3,000 advanced jackhammer for a […]

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Note: Use of the terms "Loan," "Lender" and "Borrower" is for ease of reference only. Financings are in the form of retail installment contracts ("RIC").

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