Home Improvement Trends - Foundation Finance Company

Home Improvement and Renovation Trends

Discover the latest trends and technology to keep your business on track with the current market.

Learn how the current market conditions and technology can impact your business. Whether you work in turf, water treatment systems, HVAC, roofing, or siding, these articles are designed to help you keep up with the fast-moving world of construction and home renovation. Explore all our blogs below or search one of these popular topics:

Finding Customers

Discover new lead generation techniques and sources to find more customers for your home improvement business.

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Top 5 Reasons to Offer Financing

Improve your sales process and help your customers at the same time by offering financing. Discover how financing can help you close more sales, improve your cash flow and more!

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Website Marketing Tips for Your Small Business

Growing your business isn’t about trying the next big thing or creating a large marketing budget. As…

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Email Marketing Tips for Your Small Business

Email marketing is a great way to nurture potential customers and earn referrals and repeat business. Find tips to get results from your email campaigns below.

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Customer Management

Learn how to nurture and support home improvement leads and customers once they enter your sales funnel.

two carpenters planning on tablet

Email Marketing Tips for Your Small Business

Email marketing is a great way to nurture potential customers and earn referrals and repeat business. Find tips to get results from your email campaigns below.

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End of Summer Productivity Tips

Closing sales, completing projects, lining up new business, working with suppliers and collecting payments are just some…

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Tips to Connect with Customers Before, During, and After the Job

Forging a connection with your customers can lead to better reviews, repeat customers, and more referrals. Get started with these tips.

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Tools & Tech

Find the latest tools and tech to help simplify and streamline your business processes.

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How to Improve Your Google Business Profile

Many home improvement searches start with an internet search. Most of those searches happen on Google. As…

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3 Google Analytics Features to Check Out

There are many wonderful business tools online. One of the best is Google Analytics. This free program…

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Free Online Tools for Small Businesses

Small teams can accomplish big goals with the right tools. Whether you’re in roofing, landscaping, HVAC, windows…

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Social Media

Find strategies to create a strong social media presence and reach more home improvement customers here.

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Does Your Company Have a Brand?

Your company provides services for people, but your brand is how you set yourself apart from all…

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3 Marketing Strategies to Try this Summer

Keep your customers engaged and your marketing fresh this summer by trying out some of these strategies.

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5 Topics to Engage Your Customers in Q2

Building and maintaining an active online presence is an important part of growing a home improvement business,…

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Community

Find timely tips on how to become an integral part of your community.

Outdoor table covered in organization and productivity tools including calculator, measuring tape, color chart, hard hat, sticky notes, blue prints, busy season tips

10 Tips to Get More from Your Busy Season

The busy spring and summer seasons bring in essential revenue and opportunities for business growth. However, managing…

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Man using his laptop to update his business' google profile

How to Improve Your Google Business Profile

Many home improvement searches start with an internet search. Most of those searches happen on Google. As…

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Where to Find Extra Help During the Busy Season

Time is money and each of us only has 24 hours in a day. Therefore, when the…

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Understanding Today’s Home Improvement Market

As mortgage rates rise and fall, material shortages come and go, and labor shifts between scarcity and abundance, the home improvement and renovation industry changes to keep up with market demands. Keeping track of market changes and predicting which way the home improvement industry will shift isn’t always easy, but Foundation Finance is here to help. Check back often to learn about innovations, news, and changes that could impact the way you complete home improvement projects.

 

You will also find news on the latest financing specials to help you land your next hard-to-close sale. Whether you own a small, family-owned contracting business or are one of many contractors working under the same brand, we’re here to help you find more home improvement customers and close more sales with important news and articles to help you build your contracting business.

Note: Use of the terms "Loan," "Lender" and "Borrower" is for ease of reference only. Financings are in the form of retail installment contracts ("RIC").

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