Foundation Finance Blog
Looking for ways to grow your business? We’re here to help! Find business tips, home improvement updates, industry news and everything you need to know about home improvement financing here.
Business Tips
Grow your business with confidence with the tools, tips, and strategies catalogued here.
Financing
Everything you need to know to offer home improvement financing.
Home Improvement
Looking for customer-friendly ways to complete your next project? Look no further!
Industry News
Keep up with the latest industry news and technology.
It all started with a doggie door. In many households, dogs are treated like a member of the family. Remodeling with specialized features for pets is becoming more common. According to a study by Houzz.com, more than one-third of homeowners have done some pet-related remodeling in the last two years. The National Kitchen and Bath […]
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Roughly five years ago, the residential solar market increasingly gained interest. Initially people paid cash for the solar panels, but then solar companies stepped in and offered leasing programs, triggering the market to grow even more. Typically the customer would sign a 20-year lease agreement and also pay a monthly fee for the solar system. […]
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Great news for the remodeling industry – the second quarter portion of the Home Improvement Research Institute study shows that 73% of homeowners are planning on one or more home improvement projects in the next 3 months. What you need to know: Exterior projects like landscaping, building a deck, painting, roof repair, etc. are the […]
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Internet and technology advancements have changed the dynamic of marketing for contractors. Homeowners are more sophisticated and constantly researching products and services online. While “word of mouth” advertising and “letting your work speak for itself” is still very important, it’s also becoming critical to leverage technology to take your business to the next level. Below […]
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According to the National Association of Home Builders (NAHB) Remolding Market Index survey, in 2015, the two most common home improvement projects were bathrooms (81%) and kitchens (79%). Finishing out the top five most common remodeling projects in 2015 are whole house remodels (49%), room additions (47%) and window/door replacement. See the chart below for […]
Read MoreSame-as-cash financing programs, deferred payment loans and other promotional financing plans can help attract new buyers and close sales. That’s why you see them advertised everywhere from the auto repair shop to the dentist to the “Big Box” retailer. Customers are used to having a financing option offered for large-ticket purchases, and home improvement projects […]
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With summer quickly approaching, homeowners are starting to think about the projects that need to be done in their yard. People often associate the cost of landscaping with the cost of gardening which is why most homeowners are shocked to find out the actual cost of landscaping. According to professional landscape designer, Carson Arthur, the […]
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The residential remodeling industry has become increasingly competitive because many customers are focused on saving money by finding low cost solutions. Subsequently, more and more low-priced competitors are entering the market. Focus on these five areas to help increase your business’s profitability: Reducing costs Contact vendors and suppliers annually to make sure you are getting […]
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You’ve convinced the customer of the value of your products and service in your in-home sales presentation. Now how do you get paid? Rather than waiting for your customer to apply for a home equity loan or a mortgage refinance, offering a simple, flexible home improvement financing option can help you close the sale today […]
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From the moment the sales representative steps foot in the customer’s door, it’s so important to have a structured sales process to follow to increase the chances of a successful sale. The sales process starts much in advance of the in-home sales call though. Advance Prep Research the client (and their home) ahead of time […]
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