Foundation Finance Blog

Looking for ways to grow your business? We’re here to help! Find business tips, home improvement updates, industry news and everything you need to know about home improvement financing.

 

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When Clients Ask “What’s Your Markup?”

August 1, 2016
Customer Questions

Remodeling contractors are frequently questioned, “What’s your markup?” from potential buyers.  Do you know how you would answer? The idea is to respond with questions of your own to show you’re the expert. Here are a few suggestions on how to handle that question. Be confident with your pricing. It’s important to be clear and […]

The Average Consumer Credit Score

July 25, 2016
Tablet displaying a person's credit score

Ever wonder the credit score of your potential buyer?  You’ll never know for sure until their credit report is actually pulled but here’s a good benchmark. Lenders use different credit scores when looking at potential borrowers; the two best known are the FICO score and VantageScore.  According to Bankrate.com, the FICO score remains the most […]

Jeff V, Manager, Massachussetts

July 20, 2016

Working with Foundation Finance has positively affected my business because we have been able to get more customers approved than in the past. [Their] dealer fees are lower on higher tier approvals. My favorite feature of the Foundation Finance program is having the online system and having a personal contact. They are extremely helpful and […]

Top Five Home Modifications for Baby Boomers to Age in Place

July 18, 2016
High-end walk-in shower

As the population continues to age, baby boomers need to make the choice to either age in their own home or move to a community that can better serve their needs.  According to the 2016 AARP Age-Friendly Community Survey, the majority of the baby boomer generation would prefer to age in in their own home […]

Helping Your Customers Understand Their Renovation’s ROI

July 11, 2016
ROI Chalkboard graphic

Many homeowners are looking to make home improvements in hopes of upping the resale value on their home. However, the projects that will give them the most return on their investment are not always the most glamorous.  Although updates to bathrooms and kitchens can increase buyer appeal, the ROI is low. According to the National […]

Designing Places in Homes for Pets

July 5, 2016
Dog in a bathtub

It all started with a doggie door. In many households, dogs are treated like a member of the family.  Remodeling with specialized features for pets is becoming more common.   According to a study by Houzz.com, more than one-third of homeowners have done some pet-related remodeling in the last two years.  The National Kitchen and Bath […]

The Need for Solar Loans Exploded

June 27, 2016
Solar panel installation

Roughly five years ago, the residential solar market increasingly gained interest.  Initially people paid cash for the solar panels, but then solar companies stepped in and offered leasing programs, triggering the market to grow even more.  Typically the customer would sign a 20-year lease agreement and also pay a monthly fee for the solar system. […]

Homeowners are Planning for Q3 Remodeling Projects

June 20, 2016
Contractor painting the trim and shutters of a home

Great news for the remodeling industry – the second quarter portion of the Home Improvement Research Institute study shows that 73% of homeowners are planning on one or more home improvement projects in the next 3 months. What you need to know: Exterior projects like landscaping, building a deck, painting, roof repair, etc. are the […]

Leverage Technology to Earn More Business

June 13, 2016
Business person using multiple devices to conduct business at office desk. Smart watch on hand, working on tablet. Notebook, smart phone and eyeglasses and various office supplies around the workplace. Flat lay.

Internet and technology advancements have changed the dynamic of marketing for contractors.  Homeowners are more sophisticated and constantly researching products and services online.  While “word of mouth” advertising and “letting your work speak for itself” is still very important, it’s also becoming critical to leverage technology to take your business to the next level. Below […]

Most Common Home Improvement Projects

June 6, 2016
Kitchen Home Improvement Contractor

According to the National Association of Home Builders (NAHB) Remolding Market Index survey, in 2015, the two most common home improvement projects were bathrooms (81%) and kitchens (79%).  Finishing out the top five most common remodeling projects in 2015 are whole house remodels (49%), room additions (47%) and window/door replacement.  See the chart below for […]

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Note: Use of the terms "Loan," "Lender" and "Borrower" is for ease of reference only. Financings are in the form of retail installment contracts ("RIC").

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