40% of the home services companies that were surveyed NEVER responded to the request for service. You read that right. Shocking. But let’s back up. The study* surveyed 466 home services companies to test their speed to lead. In Part 1 of the series, we talked about what speed to lead is (how quickly you […]
Speed to Lead Series: Part 2 – The Results Read More »
As a business owner, you invest thousands of dollars to generate leads, optimize your website, show up in Google searches and build a lead management strategy. The problem, whether you realize it or not, is that your team is not getting back to leads in a timely matter and it’s costing you business. Do you
Speed to Lead Series: Part 1 – What is “Speed to Lead?” Read More »
Most contractors have encountered a customer who expresses price concerns once you’ve delivered your sales presentation. While you know their expectations are unrealistic, take the time to gather information before writing them off – you may be able to turn it into a sale! Move Forward With the Project or Walk Away? Below are some
Dealing with Unrealistic Price Expectations Read More »
Marketing and advertising are usually at the bottom of the list of a contractor’s favorite things to do. You’re busy running your business and managing your employees – who has time for it? Today’s market isn’t very friendly to advertisers either. You may have been victim to the nasty online review or nasty cold call
Understanding your client’s budget is the key to making a sale and a having a productive working relationship. Many salespeople worry that asking the client how much they want to spend is bad form. Homeowners assume the price will always be raised to match the budget. The budget is almost always too low for the
Understand Your Customer’s Budget Read More »
If you’re bringing in leads for your business, you’re already doing something right. Turning those leads into customers can be the most difficult part of the process. Use these tips below to convert leads to sales. Know your customers. Understand how your customers want to do business with you. How do they want to communicate?
6 Tips for Creating Customers from Leads Read More »
“What remodelers do is amazing. It is messy, it is imperfect and it is inconvenient in many ways.” Often times for the homeowner, living through a remodeling project can be very stressful. Customer expectations are evolving and remodelers have to keep this top of mind. Provide a great customer experience by following “the Four C’s”:
Provide a Great Customer Experience – “When you start well, you end well.” Read More »
With a new year comes new clients which means new challenges, projects and opportunities. Make it your 2017 resolution to build and maintain successful client relationships as well as increase homeowner satisfaction. Here are few tips from Remodeling magazine to help you show homeowners above all, you get the value in the projects you’re doing
Happier Clients in 2017 Read More »
Clients are inundated with options when it comes to remodeling their home – paint colors, window options, door frames, countertop styles and colors, flooring, finishes, etc. Research shows that the more options the client has, the more frustrated they become during the decision-making process leaving them dissatisfied and unable to make a decision; and when
Offer Less, Sell More Read More »
Most business owners and managers know that building and maintaining strong customer relationships are equally important to their company’s success. Going above and beyond with the project can still be a top priority, but customer relationship management is critical. Here are a few tips on how to develop and foster positive relationships with customers and
Build Better Relationships with Your Customers Read More »
Note: Use of the terms "Loan," "Lender" and "Borrower" is for ease of reference only. Financings are in the form of retail installment contracts ("RIC").
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