As a finance leader in the home improvement industry, it’s our goal to provide top notch products and services that help dealers close more sales and build their bottom lines. Foundation Finance is excited to unveil LaunchPAD, our newest financing portal that streamlines the home improvement dealer’s selling process with easy-to-use features including Driver’s License […]
Our New Dealer Portal Makes Financing Easier! Read More »
As the home improvement industry slows down and the holidays rev up, consider taking some time to give back to your community. Not only will you generate good will with those you help and meet along the way, it will leave you with a good feeling knowing you made a difference. Random act of kindness.
5 Ways to Support Your Community During the Holidays Read More »
Keeping homeowners engaged while waiting on essential supplies isn’t always easy. Make sure you’re setting your projects up for success by taking these steps to ensure a positive experience for your customers. Set Clear Expectations Many builders and contractors are experiencing material shortages that delay their projects and push back completion dates. Make sure you’re
Don’t Let Material Delays Ruin Your Project Read More »
Fall is in full swing and winter’s not far behind. What’s your plan for ending the year strong? If you’re scratching your head wondering what exactly to do, don’t worry! We’ve got the perfect fall strategy to increase sales and add projects to your calendar. Capture a sale from your leads. Don’t let that sales
Fall Selling Strategy Read More »
As summer winds down and the temps begin to cool, home improvements certainly aren’t following suit. In fact, the fall season is crunch time for homeowners trying to sneak in late season projects or looking for a pro to complete a yet-unfinished DIY project. This is the perfect time to build your sales pipeline and
Simple Fall Sales Strategy Read More »
With the lumber shortage a major issue still causing home improvement project delays and supply price hikes, scrambling to find lumber and building materials is a true struggle. So much so that NASA is even looking at creating its own alternatives to lumber! If NASA can do it, so can the home improvement contractor. According
Look at Lumber Alternatives—and Financing! Read More »
The pandemic created an unexpected rise in home improvement sales that surpassed expectation. A byproduct of this rise in demand was a shortage of supplies. That supply shortage increased costs, pricing and wait time for consumers. What’s next? Are you ready for the next industry shift?! According to the August 2021 Economic & Industry Update
Sales Are Up…But You Still Need Financing. Read More »
It’s been well over a year of cancelled, postponed or virtual-only shows. Are you as thrilled as we are that live industry events are back in full swing? Roofing contractors, water quality dealers, HVAC installers, small and large business owners and many more professionals in the home improvement industry are once again attending trade shows
Will We See You at the Next Trade Show? Read More »
What’s worse than a sudden price hike in supplies? Watching your customer take a hike after seeing an unexpected project cost increase. Home improvement contractors can’t control the market, but there is a way they can control their customers’ reactions to environmentally influenced pricing. Financing. Providing financing for your customers makes dreams come true. The
Customer Financing Can Soothe Unexpected Market Spikes Read More »
Imagine installing an HVAC unit or replacing a window with no tools. Or gutting out a kitchen for a full remodel…using just your hands. The project would have to be abandoned or shrunk down to a manageable scope. Now imagine a customer with no financing options. The same concept applies: no financing means abandoning the
You Couldn’t Complete a Remodeling Project without Tools, Right? Read More »
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Note: Use of the terms "Loan," "Lender" and "Borrower" is for ease of reference only. Financings are in the form of retail installment contracts ("RIC").
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