The urge to impress is an uncapped human trait…especially if you’re a homeowner in a competitive neighborhood. Holiday light displays aside, one in five homeowners admits to doing a home improvement project just to one-up the neighbors. And one in four homeowners added or refurbished a deck with the intent to impress someone. A recent […]
Keeping Up with the Neighbors Is a Contractor’s Dream Read More »
With more than 8,000 home improvement dealers in our nationwide network knocking out one upgrade after another, Foundation Finance has a pretty good read on popular home improvement activity. Interiors are getting valuable renovations and home exteriors are getting much wanted facelifts. Here’s what we’re seeing, in order of top activity, from dealers in our
Home Improvement Trends: Top Dealer Network Activity Read More »
After a year of unprecedented time stuck at home, homeowners don’t want to wait any longer for a remodeling upgrade. They want now what they’ve been dreaming about for the past year. And the combination of impatience and a need for change is creating renewed opportunities for home improvement contractors. The best part of this
Customers Are Asking For Financing Read More »
When you think about it, what business isn’t providing customized service every day? Your support staff can’t guarantee exactly what question will be coming from the other end of the phone, or, what a customer really wants when they walk in your front door. Any service provided is a direct result of what the customer
Is ‘Customized Service’ the New Normal? Read More »
Foundation Finance is excited to unveil a design refresh of its website. Strategically recreated with home improvement dealer satisfaction as the focus, we’ve kept the same page links and information you regularly use, but gave them a fresh coat of paint, so to speak! The nuts and bolts remain the same, such as Dealer Login,
We Gave our Website a Fresh Coat of Paint! Read More »
Staying home means something different than it did less than a year ago, prior to the onset of the global pandemic. Canceled travel plans and time on the couch sparked innovations for home atmosphere re-creations. Vacations changed to staycations and staycations transitioned to home renovations. For home improvement contractors, this is a golden opportunity to
Finance Your Customers’ Staycations Read More »
Can you imagine? The amount of roofs Santa could inspect and diagnose in just one winter’s eve? What an advantage to have a magic sleigh flying through the sky, pulled by eight tiny reindeer who mastered the soft landing every time. No cracked tile edges from banging ladders or scaffolding, and those steep pitches or
What If Santa Was A Roofing Contractor? Read More »
History has shown that a pandemic will creep up every 100 years or so and put an unexpected twist into our business operations. This twist eventually establishes a new normal. Ironically, what the current pandemic has done to customer service is make it better. As we approach the last month of 2020, we’re still enduring
What the Pandemic Did to Customer Service Read More »
It’s fair to say there have been a few bumps (and bruises) throughout 2020, but don’t give up on the hope of increasing your bottom line just yet! Now, more than ever, customers need—and want–your financing options. Deferred payments, same-as-cash, long terms with low payments—those are the benefits that are closing more sales in today’s
How To End 2020 Strong Read More »
HVAC dealers: this is your moment! You’re in an industry driven by the basic human need to stay warm. As winter approaches, it’s your time to shine. Are you ready? Everyone’s comfort level is different, but external temps inevitably drop and homeowners’ heaters inevitably power on. When they don’t power on or suddenly stop working,
It’s Heater Season. Close More HVAC Sales with Financing! Read More »
For dealer use only. Not a consumer advertisement. All credit products are subject to credit approval. Rates, terms, conditions, and promotional programs may vary by dealer and are subject to change without notice.
Note: Use of the terms "Loan," "Lender" and "Borrower" is for ease of reference only. Financings are in the form of retail installment contracts ("RIC").
California Consumer Privacy Act (CCPA) · Privacy Notice · NMLS #916914 - NMLS Consumer Access · CA DFPI License #: 11386-99 ·
© 2026 · Foundation Finance Company. All rights reserved. · Website by RVT Solutions
